Umbrellas were considered fashion statements in the social circuits of Paris and London in the early 18th and 19th centuries. Our goal is to recreate this passion in the 21st.
Our founder is an avid traveler, having visiting more than 25 countries all over the world. It was during a visit to East Asia in 2009, where he noticed umbrellas were esteemed for quality and design. Upon returning home, he was amazed at the inability to find equivalent umbrellas in New York City, one of the fashion capitals of the world. In 2010, he launched Viola Umbrella in an effort to source and curate umbrellas from the finest fashion brands all over the world. It started from humble beginnings, but his personal drive, entrepreneurial spirit and business skills learned as a student at Rutgers University have helped grow it into a leading provider of luxury umbrellas.
Today our umbrellas are sold in retail outlets, pop-up shops and online channels. They've been featured in traditional and new media, as well as a national television series and a major motion picture. We have close relationships with many international brands and designers, which gives us quick and exclusive access to source new fabrics and styles. Although we carry a limited and rotating catalog, we can special order and/or custom design any umbrella for your specific preference or need.
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